Colour grading and toning provides a look similar to the many social media images found on instagram and elsewhere. This is not the same as applying a filter as you would in Instagram but a process that can be tailored to your specification and unique to a particular image or set of images. A few example options to colour grade and stylise images.
No grading applied

CEO – Early Metrics
Cool grade

CEO – Early Metrics
Warm Grade
CEO – Early Metrics
Black & White grade
CEO – Early Metrics