Colour grading and toning provides a look similar to the many social media images found on instagram and elsewhere. This is not the same as applying a filter as you would in Instagram but a process that can be tailored to your specification and unique to a particular image or set of images. A few example options to colour grade and stylise images the non graded image is top left.
Examples of natural light (or ‘available daylight’ a more accurate description) corporate staff portraits and portraits for private clients in London and locally within Surrey. Shooting with only the available light can be difficult to master. There are many considerations to account for such as time of day, light direction, reflected colours, background, choice of lens, iso and shutter speed /aperture.
The beauty of working with only the available light without adding supplementary lighting, is the ability to setup quickly with minimal and lightweight equipment which is always good if you have to haul gear up stairs or a long way from a parked car. More importantly it allows you to focus on the subject, is less distracting and intimidating for the subject and is very flattering if the ratio of shadow to highlight is balanced well.
A sample of photographs from a recent healthcare photoshoot for the recently opened RB&HH Speciality Care luxury private out patient and Diagnostics centre 77 Wimpole Street located in the renowned Harley Street Medical Area of London.
Recent marketing photography completed for one of London’s premier hospitals The Advanced Screening Centre at The Harley Street Clinic. The Harley Street Clinic is part of the worlds largest private hospital groups HCA Healthcare and is located in the heart of London’s prestigious medical district.
Its been a busy year for Healthcare photoshoots, most noteworthy is a 3 day shoot undertaken for the Princess Grace Hospital. A world class hospital located in London’s healthcare district. The newly refurbished hospital is part of the prestigious HCA Group, the leading medical healthcare provider in the UK and United States. Below is a sample of images from a 3 day shoot that took place at the main Hospital and at the Institute of Sport Exercise & Health.
This will be my 15th year taking photographs for some of the most prestigious private and public healthcare organisations. I began my freelance career in 2000 and I have since amassed a great deal of experience working within many varied healthcare environments from A&E, operating theatres, ITU, paediatrics, Oncology, x-ray, cath lab to general /dental practice, care homes for the elderly and services for those with learning difficulties. I have met wonderful staff and patients who agree to be photographed in sometimes difficult circumstances.
I have enjoyed this type of work a great deal as it has offered me a chance to work within exciting but challenging situations with often strict time constraints and space to work. Photographing operations provides some of the most interesting and challenging healthcare photography to create, I feel privileged to be allowed into this environment and to witness critical life saving work in progress.
My first experience of photographing an operation was during a hip replacement procedure at a private hospital. I was apprehensive at first and daunted especially when the time came to put on scrubs and enter the theatre, having a vivid imagination does not help. My fears though were quickly dispelled by the understanding staff who were in good humour and put me at ease straight away eventually goading me to get closer to the action and better images, they recounted tales of other first timers to operations who fainted during their visit requiring medical assistance themselves. Its tempting in these situations to stand in a corner and remain there, out of the way of the busy staff, fearful of distracting anyone or stepping into a sterile area. Some of the best images I have taken were at close proximity to the staff and operating area. Of course sometimes this is not appropriate and remaining out of the way in a corner is the best place to be. I am still learning about working in these environments and discovering new ways to approach the subject matter with unique viewpoints, use of lighting and exposure.