Recent marketing photography completed for one of London’s premier hospitals The Advanced Screening Centre at The Harley Street Clinic. The Harley Street Clinic is part of the worlds largest private hospital groups HCA Healthcare and is located in the heart of London’s prestigious medical district.
Its been a busy year for Healthcare photoshoots, most noteworthy is a 3 day shoot undertaken for the Princess Grace Hospital. A world class hospital located in London’s healthcare district. The newly refurbished hospital is part of the prestigious HCA Group, the leading medical healthcare provider in the UK and United States. Below is a sample of images from a 3 day shoot that took place at the main Hospital and at the Institute of Sport Exercise & Health.
This will be my 15th year taking photographs for some of the most prestigious private and public healthcare organisations. I began my freelance career in 2000 and I have since amassed a great deal of experience working within many varied healthcare environments from A&E, operating theatres, ITU, paediatrics, Oncology, x-ray, cath lab to general /dental practice, care homes for the elderly and services for those with learning difficulties. I have met wonderful staff and patients who agree to be photographed in sometimes difficult circumstances.
I have enjoyed this type of work a great deal as it has offered me a chance to work within exciting but challenging situations with often strict time constraints and space to work. Photographing operations provides some of the most interesting and challenging healthcare photography to create, I feel privileged to be allowed into this environment and to witness critical life saving work in progress.
My first experience of photographing an operation was during a hip replacement procedure at a private hospital. I was apprehensive at first and daunted especially when the time came to put on scrubs and enter the theatre, having a vivid imagination does not help. My fears though were quickly dispelled by the understanding staff who were in good humour and put me at ease straight away eventually goading me to get closer to the action and better images, they recounted tales of other first timers to operations who fainted during their visit requiring medical assistance themselves. Its tempting in these situations to stand in a corner and remain there, out of the way of the busy staff, fearful of distracting anyone or stepping into a sterile area. Some of the best images I have taken were at close proximity to the staff and operating area. Of course sometimes this is not appropriate and remaining out of the way in a corner is the best place to be. I am still learning about working in these environments and discovering new ways to approach the subject matter with unique viewpoints, use of lighting and exposure.
2014 has been a wirlwind year. My duaghter Eleanor was born in May and she is a beautiful joy to spend time with. Between power naps and nappy changes the last year has proven especially busy with lots of travel both abroad and in the UK. Photoshoot trips to regions of the UK I would not otherwise have visited and journeys further afield to Barcelona. I have been privileged to meet some amazing healthcare staff and see them at work. It’s been a pleasure to continue to collaborate with my long standing clients, producing creative work for annual reports, websites, marketing and advertising. I am looking forward to producing and developing more creative output in 2015.
I have also upgraded and added new equipment to my kit. The Nikon D810 and D800 currently the only DSLR 35mm cameras capable of producing 36 megapixel files, the largest digital image files available from a camera in this class. In conjunction with this I have upgraded my computer and storage in order to maintain an efficient workflow that can handle the larger files sizes produced by the D800 cameras.
Below is a small sample of photography completed during 2014.
Since November 2013 I have been working flat out taking portraits of store managers for the Co operative Food across the South East, including London, Surrey, Sussex, Kent, Essex, Buckinghamshire and Berkshire travelling some 8503 miles in 6 months visiting 181 sites. The portraits have been taken on location inside the store during normal opening hours, forming part of the ongoing marketing for the refitting of stores. Working alongside the excellent team at Refinery Marketing the images have been used to produce A1 posters for store windows and leaflets.
Google maps have been very useful in planning schedules for this assignment. The map below shows the extent of coverage across the South East. Each point represents a portrait taken on location at a Co operative Food store.
Healthcare annual report assignment completed earlier this year for the Royal Brompton & Harefield NHS Foundation Trust Hospital. Completed over a two day period at the Hospitals London sites in Chelsea and Harefield. This years photo shoot took had an added significance as my daughter Eleanor was born the day after the first days shoot. As always it was a pleasure to meet the patients and staff at RBHT.
The work is a mixture of fly on the wall reportage and stage managed shots.