Corporate Photographer London Early Metrics CEO Portrait

Corporate London photographer Alex Orrow’s recent project shooting environmental portraits for the press and PR of Antoine Baschiera founder and CEO of Early Metrics.

Early Metrics are a unique ratings agency of start ups and SME’s measuring the developmental potential of start ups and SME’s. All the portrait photographs were taken at Early Metrics London office and on the street using the surrounding city buildings. All the setups were with a single light source, either bounced into a white diffused brolly or a large softbox using the Profoto B1. The aim of the project was to produce a suite of images that could be used for editorial purposes across many different publications and so  shooting a variety of imagery was a key part of he brief.

Images from the shoot were recently featured in the Financial Times Newspaper & Le Temps a Swiss daily Newspaper.

Alex Orrow is a corporate photographer based in London. Read more articles about other projects undertaken for commercial clients in London.

Antoine Baschiera CEO - Early Metrics portrait city Antoine Baschiera CEO - Early Metrics Antoine Baschiera CEO portrait- Early Metrics Antoine Baschiera CEO editorial portrait- Early Metrics Antoine Baschiera CEO corporate portrait- Early Metrics Antoine Baschiera CEO environmental portrait- Early Metrics Antoine Baschiera CEO portrait- Early Metrics Antoine Baschiera CEO working portrait- Early Metrics Antoine Baschiera CEO headshot portrait- Early Metrics

Unlimited Online Image Storage

Data Centre Racks

I now provide free of charge with every photoshoot long term cloud storage, back up and gallery review for all your licensed images and low resolution image files.

This means that you can be sure of safe and secure storage of your images with 24/7 access.  If you lose your images or you need to review a past photoshoot, you can quickly find your organisations galleries or collection. To view historical shoots you simply need to log in to your Client Area.

You will find listed in the Client Area all the collections/galleries available to you.
Navigating the site is through a secure connection via HTTPS provided by SSL security. The benefit to the client is knowing your images are in one place accessible from any location. If time is short it’s not necessary to download all of a shoots images at one time but as and when they are needed. Image file sizes are only going to get larger with time and so downloads will take longer. Making sharing large images with colleagues easier.
The key advantages to online image delivery and storage:
  • Fast Secure access
  • Available 24/7
  • Sharing is made easy between colleagues
  • Options to change the level of security and permissions ( From fully secure login requiring an email address and password, password only, complete open access hidden from public view or publicly viewable.)
  • Proofing tools enabling easy collaboration and selection of images between colleagues and the photographer.

The service is operated and maintaned by a US based company called Photoshelter. In its 12 year history, Photoshelter has had 100% durability. Never losing a single bit of data. With a reliability track record of greater than 99.99% uptime. Every aspect of PhotoShelter’s infrastructure has redundancy, from the network level to the server level to the individual drives that store photos and videos. They have multiple data centers and multiple network providers at each data centre. Which is why some of the world’s most prestigious brands and organizations, including Fortune 500 companies, financial institutions, health care organizations and federal agencies, with extreme security and reporting requirements trust Photoshelter to hold their data.

Since adopting online image storage and delivery I have always wondered what a data centre is and how it operates to provide vast unlimited storage and redundancy. I had seen images of server rooms with vast corridors of server cabinets with bright colourful LED’s but I had no idea of the infrastructure which surrounds and enables these small black boxes we have all now become so dependant on to operate 24 hrs without missing a beat.

Data Centre - Security

I decided to visit a local Data Centre to understand better where the internet lives. They are extremely secure with two and even three stage entry requiring Photo ID.

 

 

 

 

 

 

 

 

Data Centre - Climate ControlThe data hall where the data lives is dust free and climate controlled with hot air being pumped out and replaced by cool air.
Data Centre Hall

Centres will often have power back up with fuses and circuits duplicated. Should the mains electrical power fail UPS (uninterrupted power supply) batteries kick in until the onsite generators start up.Data Centre Circuit Backup

Finally the entire site is protected by a huge fire suppression system using inert gas to reduce oxygen levels to a safe level to suppress a fire but also allow personnel to escape safely.

Fire Suppression

Portrait Post Process styling and Colour Grading

Colour grading and toning provides a look similar to the many social media images found on instagram and elsewhere. This is not the same as applying a filter as you would in Instagram but a process that can be tailored to your specification and unique to a particular image or set of images. A few example options to colour grade and stylise images the non graded image is top left.

Colour Grading and toning corporate portrait london Warm colour grade corporate portrait london city Blue Colour graded corporate portrait Black and White Corporate Portrait

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Corporate Portrait London City

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Original image – no grading applied

Natural Light Portraits

Examples of natural light (or ‘available daylight’ a more accurate description) corporate staff portraits and portraits for private clients in London and locally within Surrey. Shooting with only the available light can be difficult to master. There are many considerations to account for such as time of day, light direction, reflected colours, background, choice of lens, iso and shutter speed /aperture.

The beauty of working with only the available light without adding supplementary lighting, is the ability to setup quickly with minimal and lightweight equipment which is always good if you have to haul gear up stairs or a long way from a parked car. More importantly it allows you to focus on the subject, is less distracting and intimidating for the subject and is very flattering if the ratio of shadow to highlight is balanced well.

corporate staff portrait for website taken in surrey, united kingdom

Natural light Nurse portrait Natural light theatre nurse portrait

Baby portrait - Surrey series

Hotel Staff, Nuwara Eliya, Sri Lanka LinkedI Social Media portrait Portrait of female consultant surgeon

77 Wimpole Street, London – Healthcare Photoshoot

A sample of photographs from a recent healthcare photoshoot for the recently opened RB&HH Speciality Care luxury private out patient and Diagnostics centre 77 Wimpole Street located in the renowned Harley Street Medical Area of London.

CT Scanner Healthcare Photography Reception Private Healthcare Private Healthcare Photography RBHH Private Patients

Environmental Portrait – Nursing Recruitment Brochure

This is a recent cover I shot for for the latest Royal Brompton & Harefield NHS Foundation Trust nursing recruitment brochure. Portrait was taken in the anaesthetic room of one Harefield Hospital’s operating theatres. This is one of a series of environmental portrait photographs taken of the super happy and friendly theatre nurse Nerea.

Nursing Recruitment Brochure

London Skyline

A couple of dusk / golden hour photographs taken of the London skyline from Guy’s Tower, towards the North West and South during downtime on a corporate shoot.

St. Paul's Cathedral, London.

St. Paul’s Cathedral – Designed by Sir Christopher Wren

 

Strata SE1 "Razor" or "Razors Edge" Elephant and Castle, London. Designed by BFLS

The Strata SE1 Building – Designed by BFLS.

Strata SE1 sometimes called the “Razor” or “Razors Edge” at Elephant and Castle, London.

Before & After Aircraft Interior Refurbishment

Recent work taken of aircraft galley’s undergoing refurbishment. Animated gif’s show before and after photography.

 

Aircraft Refurbishment Aircraft refurbishment Aircraft Refurbishment

 

All Images Copyright © Alex Orrow. All Rights Reserved.

The Advanced Screening Centre at The Harley Street Clinic

Recent marketing photography completed for one of London’s premier hospitals The Advanced Screening Centre at The Harley Street Clinic. The Harley Street Clinic is part of the worlds largest private hospital groups HCA Healthcare and is located in the heart of London’s prestigious medical district.

The Harley Street Clinic / Advanced Screening Centre Healthcare photoshoot London The Harley Street Clinic / Advanced Screening Centre Healthcare photoshoot London The Harley Street Clinic / Advanced Screening Centre Healthcare photoshoot London The Harley Street Clinic / Advanced Screening Centre Healthcare photoshoot London