The new Cambridge Biomedical Campus at Addenbrooks, Cambridge, UK. Gallery here Always pass this on my cycle ride to Cambridge, and love the way the light falls on the metal cladding. Looking forward to seeing it completed and all the fencing disappear.
Addenbrookes Biomedical Campus
Addenbrookes Biomedical Campus
I had the opportunity earlier this year to work with a great British ceramic designer Indigo Moss. Taking photographs of a small sample of new designs for their website.
Indigo Moss Ceramics
The brief was simple, capture a striking portrait of a staff member with their award for leadership, for an internal company publication. The person in question worked across a department involved in creating maps from geological data. I settled on creating two different images. The first a simple headshot of the subject with award and the second a portrait involving other staff members and some action. For the purposes of this post I am using the example of the basic headshot portrait with award to show how using lighting and background can create an effective and engaging image, of what is usually a fairly standard shot of someone holding an award.
With this type of assignment it is preferable to be able set up without causing to much disruption and to be able to do this quickly, especially if planning multiple shots. As such I travelled light for this assignment I had with me x3 SB800 flash guns, x 2 stands, 1 softbox brolly, 1 translucent brolly
For the first shot, the headshot I new I needed a background which I could either blur using a long focus lens wide open to isolate the subject or I could create a backdrop which was tied in a little more to the story of where the subject worked and could also serve as a background to the second shot involving some action. After a quick scout of the open plan office I settled on the option to create a colourful and striking backdrop using the many maps found in the office. The map we selected was pinned up over other maps already covering the wall to create a large area of map and colour which would provide a large enough background to fill the frame.
I made sure that the space I was going to use would provide enough depth to allow me to light for both the background and the subject as well as allowing me to throw the background out of focus slightly. I set up 2 lights on stands one with the Softbox and the other with a shoot through brolly. The softbox was placed high and close to the subject on camera left so that light would fall on background, as well as creating quite hard shadows on the subjects face. I took the first test shot to see how this looked.
Award Portrait for internal publication - lighting test
This has created quite a punchy image, but I felt that the shadow created on the subject’s left side was little dark and needed fill. I also noticed the background seemed a little dull. To overcome these issues, I placed a light with shoot through brolly on camera right, close to my position and high. For the background I placed a 3rd light on a box low down behind the subject on camera right. I left this third flash bare without a gel or any light modifier. The other 2 had green and orange gels, the purpose of which was to match the flash light with the white balance setting on camera and the ambient overhead flourcesnt of the office and also contrast with the bare background light. Shooting with my chosen white balance setting with the bare SB800 meant the background took on a subtle bluish colour. After some tweaking by aiming the light away from the background slightly the light fall off was enough not to be distracting and gave the maps more life.
Award Portrait for internal publication - Final shot
Hot day photographing the Milton Maize Maze in Cambridge today.
Ice cream at the Milton Maize Maze, Cambridge
Photographed the Grimsthorp half marathon today for Runner’s World Magazine. This was a beautiful setting to work in and I am pleased to have discovered the wonderful Grimsthorp Castle. http://alexorrowphotography.photoshelter.com/gallery/Grimsthrop-Half-Marathon/G0000ISlXW6Tn2mc
Recent exterior and interior work undertaken in Cambridge and London.
Various examples of exterior photography by Alex Orrow
Example of night exterior photography
Examples of interior photography
Recent conference photography undertaken for Cambridge Wireless at St.Johns College.
Cambridge Wireless Conference
I was asked recently by BAFTA to photograph an event with the actor Bill Nighy ‘A Life in Pictures with Bill Nighy’ held at the Cambridge Union Society. The event was a Q&A with the journalist Miranda Sawyer. The brief was to photograph without flash the Q & A on stage and the audience asking questions. Bill has acted in many great roles in such films as ‘Love Actually, Pirates of the Caribbean’ I really enjoyed listening to his humble approach to acting and career. Low light capability of the Nikon D3s came into its own. Technical: Nikon D3s / ISO 6400 / 80-200mm lens. 200th/s f/4
Bill Nighy at the Cambridge Union Society
Mark Kleanthous has competed in over 1000 races worldwide including 400 triathlons, 20 ironmans, 2 double ironmans, 1 triple ironman and 70+ marathons. He was one of the first to start competing as a triathlete and in 1985 entered the Hawaii Ironman event. He his hoping to beat his own time this year again at the Hawaii ironman. Mark has a fantastic website www.ironmate.co.uk the site is an incredible resource for training tips and advice for novice and professional triathletes.
Mark Kleanthous Triathlete Portrait - Images commission by Triathlete's World
Mark Kleanthous Triathlete Portrait
Strobist: Nikon D3s, 80 – 200mm lens x2 SB800, x1 SB80 x3 PW triggers
The constant online presence that companies are now adopting means that the need for staff to appear friendly and approachable is more desirable than the old style stuffy boardroom corporate image. Making a first and lasting impression is vital in keeping your clients up to date. The ever present website and staff profile page means that the corporate image is now more important than ever before; we see company employees enjoying themselves on Facebook often at charity events, or making new connection on LinkedIn and Twitter. Companies are no longer seen as a single entity but as a group of individuals taking their place online. The representation and use of avatars is very important in that role, no one wants to see the profile image with an anonymous silhouette.
For the past 2 years I have been asked increasingly to provide images suitable for social media websites when undertaking corporate headshot photography. This has meant fulfilling briefs which ask for approachable, friendly and eye catching images of staff. Understanding how Avatars are used is part of this process. An Avatar is an image used to represent yourself on the internet, typically it is used on social media websites such as facebook, twitter etc. Gamers also use them to represent themselves inside a game environment. It is an image which uses simple compositions, bold colours, and good lighting to represent the subjects personality. It also an image which is adaptable to the different sizes allowed by social media sites, and it helps to break the ice to begin online conversations.
The avatar image is usually cropped to a square and some sites will allow you to position the crop where you want and others will do this automatically. So its best to choose an image which works well as a square initially. If you are going to crop the image yourself, its usually also best to crop to an image size no less than at about 180px x180px, most sites will reduce this size. So at least you can start with a better quality size and then let the site reduce the dimesions without loosing any quality. You will also have a file which uploads very quickly. For reference I have provided a some typical avatar sizes used by the common social media websites. Read More >
A professional photographer will be able to create a well lit and composed image which will jump out of the screen. Images need to have a lot of punch. This can be achieved with careful lighting and a good choice of background. If you intend to take the image yourself the best approach is find a location with colour and no confusing clutter. Make sure you face any available light source and then think about how you want your personality to be reflected.
The changing nature of corporate photography is still bound by restraints such as time and budget, but there is a greater amount of flexibility and creativity due to the need for a strong, corporate online presence. Boundaries are being broken through due to the informality of social networking sites, creating a more individualised and friendly corporate face.